More photos have been taken in the last year than in the history of photography. Sadly this explosion of quantity has been at the expense of quality. Millions of poor images have been made on smartphones, posted to social media and soon forgotten.
In comparison, a genuine photograph, crafted by a technical artist, working with high-quality equipment has an enduring quality. Special moments or events can be captured and shared with family, friends or clients for years to come. A photograph can paint a thousand words